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The First Reply Wins™ Scorecard
See exactly where your school
is losing families. In three minutes.
For free.
15 yes/no questions about how your school handles inquiries, follow-
up, tour booking, and reviews. Get an instant report showing your
weakest area, three fixes you can apply this week, and a dollar
estimate of the enrollments you're leaving on the table.
Free · 3 minutes · Instant report · Methodology grounded in Harvard Business Review and McKinsey research
How it works.
Answer 15 questions across 4 key areas.
Honest yes-or-no questions about your current system. No "rate yourself 1–10" guesswork. Most school directors finish in under 3 minutes.
See your score and weakest category — instantly.
You get an overall First Reply Wins score (out of 100) and a breakdown by category. The lowest-scoring category is the one costing you the most families.
Get three fixes you can apply this week.
Three specific, no-budget actions — plus an estimate of the lost revenue your current gaps are creating each year.
Four categories. One unified score.
Discovery
How families find and contact you. Whether your info is visible on mobile, whether parents can text you, whether forms are short enough to finish.
Response
How fast you reply. The core of the methodology. After-hours coverage, missed-call recovery, first-reply speed across every channel.
Booking
How easily families book a tour. Self-serve scheduling, confirmation, day-before reminders, whether booking takes 30 seconds or 5 emails.
Trust
How you build reviews and social proof. Google reviews, automated review requests, on-page social proof, "not yet" family nurture.
Your personalized report includes:
Your overall First Reply Wins™ score (out of 100)
Your lowest-scoring category — the area costing you the most families
A dollar estimate of the enrollments you're losing per year at your current score
Three specific fixes you can apply this week, no budget required
A visual category-by-category breakdown
Optional: book a 15-minute audit call to walk through your report